INTRODUCTION

Redesigning Biblish for Clarity, Conversion, and Speed

I was hired to lead a full redesign of a web application, partnering closely with the team to clarify goals and align on a focused plan. From kickoff to handoff, I guided the process, refreshed the experience, and delivered a cohesive direction the team could execute with confidence.

Biblish builds tools that modernize how literature is read, written, published, and distributed. Its ecosystem includes:
Papertrail — a social reading experience to read together, follow note-takers, and discover books. Papertrail

Submissions — a multi-publication submission and tracking platform for writers, including editor notes, status visibility, and payments.